Posted on September 30th, 2009 by Tom Mann
Mature Market Experts: more stats and news you can use on boomers, seniors and the mature market – Tools of the trade for retirement communities – As many of you know, TR Mann Consulting’s stable of mature market clients (our firm specializes in marketing and advertising to boomers and beyond) includes senior living developments (active [...]
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Posted on September 28th, 2009 by Bert
Mature Market Expert Needed: Director of Sales , Reading, PA - Help wanted … one of TR Mann Consulting’s retirement community clients, The Heritage of Green Hills is looking for a Sales Director. The Heritage is Berks County’s newest, state of the art full-service retirement community (CCRC).
They are looking for a seasoned sales management leader [...]
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Posted on September 25th, 2009 by Tom Mann
Mature Market Experts: more news and stats you can use on boomers, seniors and the mature market - Adjust Your Diet to Your Slowing Metabolism. Sad but true, your metabolism slows down as you age (I know, I’m experiencing it myself). Doctors say there are five easy tips to help boomers combat the midlife bulge. One, realize that as [...]
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Posted on September 24th, 2009 by Tom Mann
Mature Market Experts: more news and stats you can use on boomers, seniors, and the mature market - Can Infections Lead to Greater Memory Loss in Alzheimer Patients? Researchers have recently discovered a possible link between the occurrence of a severe or on-going infection due to a cold, the flu or even a bruise in [...]
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Posted on September 18th, 2009 by Laurie Orlov
Mature Market Experts: more news and stats you can use on boomers, seniors, and the mature market - Why don’t large vendors invest more in technology for seniors? This is a rant. I am tired of youth-oriented tech vendors with their back-to-school laptops. I am tired of how clumsy and non-intuitive most computing technologies are [...]
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Posted on September 17th, 2009 by Tom Mann
Mature Market Experts: more news and stats you can use on boomer, seniors and the mature market -Bing’s Visual Search Engine Could be Marketing Gold Mine. On September 14, 2009 Microsoft introduced Bing’s Visual Search Engine at TechCrunch50. This powerful tool will eventually allow consumers to visually compare products and pricing right on Bing’s home [...]
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Posted on September 16th, 2009 by Tom Mann
Mature Market Experts: more news and stats you can use on boomer, seniors and the mature market - Study Finds Affluent Boomers Are Returning to Spending. Bob Shullman, president of Ipsos Mendelsohn, reports that the well off (households with incomes of $100,000 plus) are still planning to buy expensive consumer goods. He notes that this study [...]
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Posted on September 15th, 2009 by Tom Mann
Mature Market Experts: more news and stats you can use on boomer, seniors and the mature market - The Best Type Font to Use on a Website Targeting Seniors? The Software Usability Research Laboratory (SURL) at Wichita State University recently completed a study to determine which type fonts and sizes were most readable to older [...]
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Posted on September 14th, 2009 by Tom Mann
Mature Market Experts: more mature market news and stats more often - Seniors Keep on Working. Many seniors are are choosing to work into their 70’s and 80’s for various reasons. Due to financial concerns in the recent economy, countless baby boomers are no longer secure that they have the funds to sustain a retirement that [...]
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Posted on September 11th, 2009 by Tom Mann
Mature Market Experts: more news and stats you can use on boomers, seniors, and the mature market - AARP/Blue Zones Vitality Project. This innovative project strives to replicate the longevity and health discovered in “Blue Zones”. Scientists have studied the habits and practices of these unusually long lived populations from around the globe. Now, many [...]
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