Mature Market Experts: More news and stats you can use on boomers, seniors and the mature market – Baby Boomers Boom into Volunteerism - Volunteerism is on the rise in the US. Some site the realization of increased need in this difficult economy as their motivator. Others are unemployed and willing and able to contribute their [...]
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Mature Market Experts Event of The Day: Marketing to Boomers – How to Build Your Business with the Mature Consumer
Mature Market Experts: more news and stats you can use on boomers, seniors and the mature market – Marketing to Boomers Event – How to Build Your Business with the Mature Consumer – More than 15 experts on the Boomer market, including moi (Tom Mann of Love and Company, formerly at TR Mann Consulting), will share [...]
Read the rest of this entry »Mature Market Experts Gem of the Day: Boomers 55+ Housing Wish List
Mature Market Experts: More news and stats you can use on boomers, seniors and the mature market – Boomers 55+ Housing Wish List. Just what are baby boomers looking for in the real estate market? And what are they actually willing to pay for? According to a recent survey prepared by NAHB (National Association of [...]
Read the rest of this entry »Mature Market Experts Stat of the Day: New Industry Helps Seniors Downsize and Relocate
Mature Market Experts: More news and stats you can use on boomers, seniors and the mature market – New Industry Helps Seniors Downsize and Relocate. Getting people past the fear of downsizing has long been a hurdle that those of us who sell retirement communities, assisted living, or nursing care have long had to deal with. There [...]
Read the rest of this entry »Mature Market Experts Gem of the Day: Bike Market Adapts for Boomers
Mature Market Experts: More news and stats you can use on boomers, seniors and the mature market – Bike Market Adapts for Boomers. As baby boomers age they are searching for ways to stay healthy with excercise, save gas money and go green. Many are looking to purchase a new bike, but one that accommodates [...]
Read the rest of this entry »Mature Market Experts Gem of the Day: Are Baby Boomers Better Off Selling or Getting a Reverse Mortgage?
Mature Market Experts: More news and stats you can use on boomers, seniors and the mature market – Are Baby Boomers Better Off Selling or Getting a Reverse Mortgage? AARP Magazine recently featured several articles about reverse mortgages and the aggressive, and sometimes misleading marketing of them to seniors. In addition to providing helpful guidelines [...]
Read the rest of this entry »Mature Marke Experts Stat of the Day: Why Advertisers Spend More On Drugs That Lack Competition
Mature Market Experts: More news and stats you can use on boomers, seniors and the mature market – Why Advertisers Spend More On Drugs That Lack Competition. A new report by The Congressional Budget Office uncovers an apparently contradictory trend in the marketing of brand name drugs. Advertisers spend much more on the marketing of [...]
Read the rest of this entry »Mature Market Experts Gem of The Day: They’ll never get my tonsils!
Mature Market Experts: more news and stats you can use on boomers, seniors, and the mature market – They’ll never get my tonsils - Several years ago, on the day before my birthday, my appendix broke. It was an amazingly painful experience that left me grateful for the surgeon who removed the little bugger (normally two [...]
Read the rest of this entry »Mature Market Experts Gem of The Day: Warm Weather, Mitch Albom, Conductorcise, and the International Council on Active Aging Conference
Mature Market Experts: more news and stats you can use on boomers, seniors, and the mature market – Warm Weather, Mitch Albom, Conductorcise, and the International Council on Active Aging Conference (ICAA) – Need an excuse to get to sunny Florida just when the weather starts to turn? Look no further than the upcoming ICAA [...]
Read the rest of this entry »Mature Market Experts Stat of the Day: Aging with Style Means a New Luxury Market
Mature Market Experts: more news and stats you can use on boomers, seniors and the mature market – Aging with Style Means a New Luxury Market. According to an ASID (The American Society of Interior Designers) survey of U.S. homeowners, 82% plan to stay in their own home for as long as possible, even if [...]
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