Mature Market Experts

The blog for people who work with boomers & beyond

Generation Alzheimer’s – The defining disease of Baby Boomers


Quick News and Facts from the Alzheimer’s Association – This year, the first wave of baby boomers are turning 65 – and with increased age comes increased risk of developing Alzheimer’s disease. Our new report, “Generation Alzheimer’s: The Defining Disease of the Baby Boomers,” sheds light on a crisis that is no longer emerging – […]

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Brain Fitness: Why Should I Exercise My Brain?


Brain Fitness comes to the forefront of preventive health care: “Why should I exercise my brain?” I’m guessing that this might be a question your residents or members are asking these days. After all, their parents didn’t do any of this “new age stuff.” Sadly, there are 5.3 million Americans living with Alzheimer’s and every 70 seconds another American […]

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Class aims to keep minds sharp


Averting dementia goal of program built around brain games By Tracie Dungan Monday, February 21, 2011 FAYETTEVILLE — The class of 32, mostly silver-haired students, listened as the instructor explained terms like “neuroplasticity” and proceeded to tackle one brain-teaser after another. “Your handout is upside down,” Sherri Napier said after handing out papers that, at […]

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Heady Stuff – Innovative Brain Fitness Program Is A Game Changer


Non-Profit Dedicated To The Cognitive Health of Boomers and Seniors Is Worth Talking About It’s a beautiful thing when your work and your passion collide. Remarkably, I’ve had this good fortune several times throughout my career. A couple of years ago, I was speaking at the International Council on Active Aging’s Conference (ICAA) when I […]

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2010 wrap and 2011 aging in place technology trends to watch


In the sweeping generalization category, 2010 was a year of significant progress in tech for an aging population. It was a year of greater general market awareness about the role of tech and aging thanks to NPR, more sophisticated technology capabilities, and a boost in training and interest among those who serve an older population. Let’s […]

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Center Pushes Super Noggin


WORKSHOPS FOCUS ON BRAIN FITNESS By Kate Ward Tuesday, January 18, 2011 FAYETTEVILLE — If she’s not looking for her car keys, 68-year-old Billie Jean Harvey said she’s probably trying to remember where she put her seam ripper. “Sometimes, I just get lost in time,” the Fayetteville resident said. “I get tied up with what […]

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Berks County Retirement Community First In Nation To Utilize Innovative Brain Fitness Program


Heritage of Green Hills Serves As Prototype For Super Noggin Over the next 18 years the baby boomer tidal wave will reach the shores of retirement.  Add to that the fact that people over 85 are now the fastest-growing segment of the population, and the result is that by 2050, the number of Americans 85 […]

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Mature Market Experts Gem of The Day: After the genetic test, living to 100 had better be better


Line up to learn your longevity likelihood.  Aren’t you just loving the opportunity we will soon have to download that free genetic marker test kit, the one that with 77% accuracy will tell whether we will live past 100? Boston University scientists have ‘no plans to profit’ from the results, but they will make the kit […]

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Mature Market Experts Gem of The Day: Think Tank Exec Predicts The Future Of Aging


          Medicine And Technology Advancing At Record Pace, ‘Middle Age’ Extended  What Colin Milner has in mind for the future of aging might surprise you. Colin is the founder and CEO of the International Council on Active Aging (ICAA). He and his organization are dedicated to changing the way people age […]

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Mature Market Experts Gem of The Day: 5 Important Trends for The Ages


Mature Market Experts: stats and news you can use on boomers, seniors and the mature market – 5 Important Trends for The Ages – Ever since I wrote Death of the Continuing Care Retirement Community on our Mature Market Experts blog, people have been asking me what the future holds for our aging population. Here […]

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